Usb Drives Make Medical Conference More Productive

Lecture materials provided to attendees on flash drives

Thanks to storage solutions from The USB Superstore, medical professionals got something extra at a recent conference in Orlando, Florida.

The seminar featured a roster of leading researchers who spoke on medical advances and cutting edge procedures. Instead of having to take detailed notes during the lectures, attendees were able to listen instead, knowing that all the presentations, notes and support materials were already on hand – preloaded on a flash drive that conference sponsors gave to each attendee.

As most conference, seminar and tradeshow planners know, attendees are often swamped with information that is hard to carry around. Lecture presentations, notes, sales materials and marketing collateral can really weigh a person down during a long day at an event. Not only is this information difficult to cart around, but it also has to be shipped home – and with some airlines charging for a second bag and in some cases the first bag – this can become very expensive.

In the case of this conference, professionals didn’t have to deal with packing around paper. Everything was stored neatly on a branded USB flash drive from The USB Superstore. Convenient and affordable, the drive not only provided attendees with the information they needed, but the drive itself could be used long after the meeting at the office, the lab or at home to transport and store data.

USB promotional items not only save space, but money as well. Compared to the reams of printed materials created for major conferences and tradeshows, a flash drive is inexpensive. Plus, they reduce the amount of paper that needs to be recycled, making them a green promotional giveaway at the same time. It is much more convenient to have all the pertinent information stored on a flash drive, than to carry around a large bag full of brochures and documents.

For conference organizers, flash drives provide a unique opportunity to entice premium sponsors for the conference. Often times, a conference organizer will offer a co-branding opportunity to a premium sponsor whereby the sponsor’s logo is co-branded flash drive with the name of the conference. So, when the attendees leave after the conference, they carry with them all the relevant information from the conference, as well as the premium sponsors logo, all on a functional promotional USB drive that can be used for years to come.

For more information on USB promotional products that can be customized for your next seminar, conference, tradeshow or event, contact The USB Superstore: