The Need for a Sports Marketing Company

manstone asked:

Lets begin with a sport. Say wrestling, way back in the 80s and 90s wrestling was a dominant sport in the United Sates. Major promotions like the World Championship of Wrestling and the World Wrestling Entertainment promoted the event through various house shows. Later these events were broadcasted through the television media and look where the game stands today. Even in India every single household has a member dedicated to the sport. A small example is that of the “Great Khali” who has held the world heavyweight championship. And this was only possible because of a Sport Marketing Company. Titan Sports in collaboration with TNT did the trick. According to W.Shank (Sports Marketing Executive ) “Sport Marketing refers to specific application of marketing principles and process to Sports product and marketing of non stop products that associate with sports”. Products associated with sports include various things like Player Endorsements, testimonials, event marketing and stadium advertising. All in all it raises the money involved with the game and hence the standard of the game on a whole.

Lets take the case of a Sports Marketing Company in India. In India the game that gets the maximum amount of attention is cricket. When the inaugural world cup was held way back in 1975, a player of the Indian Cricket Team at the most earned a sum of Rs 2000 for a one day match and 1500 per day for a test match. Forward to the year 2008. A player with the smallest contract is paid approx. RS 35,000/ for a one-day series and Rs 40,000/ per day for a test match. This was only possible as people started taking interest in the game. Television channels, newspapers, advertisement hoardings all took required measures to make the game immensely popular. Commercials aired on TV featured players endorsing brands or commodities that were popular with the general public, thereby making these players household names. If a Survey is conducted on the top 5 richest sports persons in Asia, the names would undoubtedly be Sachin Tendulkar, Saurav Ganguly, Sania Mirza, Vishwanathan Anand and Shoaib Akhtar. Technically speaking the survival of a sports marketing company is in the hands of it’s promoters, i.e the companies that sponsor the sport event.

Generally speaking the functioning and more importantly the success of the sports marketing company lies in the hand of it’s partner. Good publicity of a player is needed. This is where a public relation agency is needed. As sports is primarily into entertainment a media and entertainment company is also needed. Going by the current standards the two biggest sports marketing companies in India NEO sports and Nimbus were recently formed and in no time has had a good grip in all sporting events in India. Currently in India sports marketing is a multi billion dollar industry. Players such as Mahendra Singh Dhoni, Yuvraj Singh, Sania Mirza and many more are finding ways to make millions of rupees. They are getting outstanding deals to wear clothing during events, or do a commercial, or a photo shoot for and advertisement. New content distribution channels like the Web, email, voice messaging, streaming video and mobile are creating many new opportunities and challenges for sports marketers who formerly found newspapers, daily/weekly magazines and television as a channel for promotion. Due to growth of the industry and to support the demands for employees numerous institutions have opened up Sports Marketing as a subject. All in all with passing times, the demand of a sports marketing firm has become extremely high.

Money Management and the Sports Book

Michael Tipton asked:

I know a little about money management, as I’ve been in the investment business for many years.  I’ve been a Principal, a Registered Advisor and a top producer in the financial services field; and there’s an element of stocks and bonds that can be related to sports gaming, if you analyze deeply enough.  Clearly, one of the most important components to investing, or sports gaming, and wagering, is the issue with money management. Whether it’s Black Jack or Poker, picking a football team to win, or mutual funds and stocks and bonds, it’s fairly common sense that a sound, disciplined approach, need be in place if you’re going to be successful.  (When you’ve got stress going on in the real world, I’d suggest not going to the Sport’s Book at this time.  You really need to be picking winners and managing money with a clear mind.  Trouble in the real world is not the time to be making money decisions). 

 Keep in mind, while I can help a client figure out a portfolio, I also know how it feels to get that ‘juice’ before a big game, with dollars riding at the sports book.  But let me remind you that the winners of this skill and game are the players that don’t over-react, nor become emotional, or do the most common mistake a maverick gambler can do: “chase” the bet”.  This skill is really better served for the even keel, and, rational player, who might for example, step back, and assess, stick to a solid game-plan, and not rush their next decision, often out of dismay, even anger.  It may indeed be very much exciting, or a thrill, to “chase” down a Sunday evening, to “get back to even”, but lets face it; this is the stuff that can get you “killed”.  No analysis really needed with this fine fault, but to “chase down” anything related to money decisions, well, usually turns out very, very bad.  You should never do that when you’re dealing with your financial portfolio, so why apply that to a decision involving anything else that involves money, like sports gaming?  

 A sports player actually breaks even in sports like football, at 52.4 percent, not the 55 that many gamers might think. That would be calculated at 11-10 odds.  How’s that?  Simple. If you have 11 games right, 10 wrong, then that’s 11 games divided by the total of 21, with the result being 52.4.   Obviously, anything better than that will make you a profit.  (Many gamers assume 55 winning picks is the key, as 55 would you get you 10 more winners than losers over 100 games wagered.  But remember, the house cut, or (juice), only goes to bets that lose.  So, for illustration purposes, if you tried to win 100 dollars a game over 100 games played, you’d have to place 110 dollars per bet(10 percent, or juice to the house, is 10 dollars per bet), on every game, and if you hit 55 games correctly, you’d lose 45, for a net 10 game advantage.  The 45 losses would result in an extra $450 dollars having to be taken away from the net 10 games profit to cover the house (losses times 10 percent to the house), but you’d actually still have $550 in your pocket as net profit.)  My point here, is that obviously, this is better than a break-even figure.  You don’t necessarily have to be that good to win in sports gaming.

So, how can this help you in your own personal money management with sports gaming?  Sports gaming can still be a lot tougher than you might think.  To have a successful season, again you’ll have to hit better than 52.4 percent, but the average gamer, according to different sources, hits somewhere between 45-48 percent.  This is worse than simply by chance, or flipping coin when trying to figure out winners?  If your betting style is all over the place, and you’re “chasing” a dwindling success pattern, then this is simply going to lead you to disaster.  So, your best chance of success is to really stick to a sound disciplined money-management system, calculate your risk on a select few games per session, and find enough information from sources like EZ Sports Winners, to help advise you on those decisions. You’ll increase your chance of success many times over.  If you end up trying to do your own analysis, and you find a zillion games you’d like to be involved in, well, this is a red-flag, and you’ll do yourself a big favor the next time you go to the sports book,  take a big step back, and gather yourself.  Too many games or contests considered can get you hurt quickly in this business! 

 You can limit a disaster by creating a sound investment and money-management plan that begins with arriving at a calculated amount of what you, or any investor, would like to risk for his entire investment, and for our purpose for the sports-player here, over the course of a year or season.   Break that down to a per-week basis, then per-game, you can then arrive at an approximate amount to play on any given contest.  A great way to do this is to figure the largest amount of money you’d play on any one game, then wager accordingly.  A great way to do that is to figure out the total bank-roll you’d like to limit yourself to for the entire season, and multiply this amount by 2%.  This number gives you a decent top-game-play estimate.  If your total bankroll is going to be $50,000 for example, then in this case, you’re looking at a $1,000 ($50,000 time 2%, or .02).  For further strategy, a sports player could decide on the strength of each play, and employ a rating system, such as the one offered by EZ Sports Winners, to decide an amount to wager on any given play.  (EZSW employs a 1-6 game rating, with 6 being the best.  We use a 5-dime system on each suggested wager, with every 5 dimes representing 5 percent of your top-game play.  Each rating number is worth 5 dimes.  So, in this instance, with $1,000 being your top play, a game with a rating of one, then this 5-dime play would be worth a $50 dollar wager). For further explanation, visit our EZSW system page:  http://www.ezsportswinners.com/ezsw_system.htm.   This plan will help create a sound money-management strategy that will keep you out of trouble!   When you do in fact win, a great way to apply this to an increased wager is to take half your winnings and put them away in reserve, using the other half spread out on an average per-game basis, divided up by how many additional week-ends you decide you’d want to play.   For example, lets say you end up the week-end  with a $10,000 dollar profit.  And you have 14 weeks left in the NFL season.  You’d put $5000 away in reserve, and the other $5000 could be added to a week-end basis, averaged out over 14 weeks.  That’s roughly $350 dollars a weekend, maybe $50 to $100 dollars a game over the course of the rest of the season.  This will help manage your decisions when are you winning, rather than “doubling-up” on any single play, or losing your winnings on any one poor decision.  While this doesn’t seem exciting, this discipline will help ensure your best chance of success! 

With that said, how can we truly protect against the downside? Well, let’s face it, there’s a risk no matter what kind investment, and sports-gaming is no different.  We can however, put stop-losses in place, to protect a major landslide.  Remember, any investment, to make a profit, engages a certain amount of risk.  Any significant return on your money has everything to do with the amount of risk you want to take.  If you want absolutely no risk, forget sports gambling.  Put it in the bank.  In fact, don’t even touch a mutual fund.  Put it in a savings account at the bank, quite seriously.  Remember too though, and for our illustration purpose, you in fact get little return in exchange for this low risk, and your ‘real’ return is even less.  Take out the taxes on your low guaranteed rate, as well as the amount of inflation, and your dollar can be in fact losing value over time in various instances.   And of course, your time frame is very important on figuring your risk tolerance.  Many people of course need the stability of their money, and this would of course make a lot of sense for a retired person, or for people with a short-term situation, such as monthly budget dollars.  The “return” isn’t your goal here, as stability is your main concern.  Obviously, sport-gaming isn’t the channel for these kinds of dollars.   

But at the other end of the spectrum of course, we have the sports investment, or the sport bet.  It’s at the most extreme in terms of risk and reward, and you’re going to have to understand this, if your goal is to try and win, and make rational decisions, rather than just enjoy simple recreation (although there’s nothing wrong with this of course, if that’s your goal). But, It’s not for the feint of heart.  It’s a rapid result, with the only money used in this recreation being you luxury money, or the money you could easily afford to lose.  This is a very serious note I might add.  All the more reason to have a sound plan.  I implore you to have a sound gaming strategy, a solid money-management system, and a discipline, to stick to your plan rather than rush judgment, to help keep you from making irrational and emotional decisions.  This will ultimately serve you for the most optimum chance of success.

 

Bottom line, though, a more practical way of establishing your working bankroll each season is to simply ask yourself how much you can afford to lose in a worst case scenario and use that amount as your working bankroll. Maybe this amount increases as you put some winnings away, which is very important, but this would of course help you stop a total disaster in any given session.

Good luck!

Stay Up to Date With the Latest Teen Sporting Goods

Sushil Kumar Singh Raghav asked:

Sporting goods are among the “cool” stuff a teen wants to have while growing up. Some of these sporting goods are actually necessary to protect teenagers from sports injury. Sports active teenagers never want be left behind with the latest trend in sporting goods. Some sporting goods can even be used as fashion statement for sports enthusiastic teenagers.

Sporting goods do not only make an athlete look good, but its main aim is to protect the player. Teenage boys that love basketball cherish a pricy and hip basketball shoes to add to their collection of sports gear. Most male teenagers love basketball shoes even if they don’t play this type of sport.

Other sporting goods for teenagers are skateboards, skate rollers and many others. Most teens love to use these stuffs to hone their skills and some just like to have them for keeps. These stuffs also serve as good gifts if ever there are occasions. They sometimes could stir up teenagers to have a more active lifestyle.

A young lady usually wants to receive an exercise sporting goods. This thing stirs up the idea to get those running sneakers and gym outfits for Christmas, birthdays, and in any other occasions to be given away. Some girls in their teens also loved ice skating. There are completely separate sporting goods for this active sport that a teen wants to take a look at and possess of course.

It is part of the parents to encourage their children to get involved in sports. Any sport anyway a good alternative when a teen wants to be physically fit and active. It will help them to avoid vices and take no part in wrongdoings. When a teen wants a sport, for sure he also wants to own some sporting goods.

There are so many sporting goods shops and around. Nowadays, if someone wants to have a preview of the different types of sporting goods, he may do it with having to go out as he can see plenty on the internet. There are companies that allow a person who wants to own any type of sporting goods to see them online and purchase them as well. Yes, anyone can now shop for sporting goods anywhere he maybe in the world as shopping is made easier online.

Whatever a teen’s sports interest maybe, there are sporting goods which are suitable for him. It is a very good idea to involve teens into sports as they will be molded and their self confidence will be established. They are also likely to become physically fit and enthusiastic. When a teen wants to get into sports, it will always serve him best if he could see his parents supporting him.

Sports Job – Chess Coach

Dan Gold asked:

Why coach chess? Unlike other sports, Chess is not a sport that makes you run and tire out yourself from running. Nonetheless, this sport can make you perspire and make your heart beat fast especially if you are the one who is playing the game. Sports job such as a chess coach requires a great deal of mental control to win a game. It is a sports job that will not need stamina and physically gifted player.

 

There are many other physical sports job available for kids to choose. But, harder to accept the fact that there are kids who are not physically inclined to engage on contact and tiring sports. There are young people who are in need of such games that will not need to much physical pressure. This sports job will teach the young mind to think before they act. It develops analytical skill for the learning player.

 

Teaching the sport

 

Basically, the game has the king, the queen, the bishop, the knight, the rook and the pawn. With this sports job such as chess coaching, teaches the basic moves of each piece is the top priority. Knowing how to move each piece is basically all you need to know. Some players move their piece by knowledge, and some players move their piece by instinct.

 

Developing a player’s mind on how to move the chess piece as favorable for them as much as possible is one of the hardest to do so. A person’s mind given with their own common senses, don’t usually agree with what you want them to do. Before making an attempt to dictate your player, you should first get their trust. All most all sports job requires a great deal of trust.

 

This sports job will take patience as another good value of the sport. Waiting for your components move is very usual in chess games. Teaching the player to be tolerant of waiting is another mental advantage.

 

Developing trust

 

Not all people are suited to play chess just like any other sports. To develop your player’s trust on you as a coach, showing him why he needs to trust you is one of the options. Showing him as much credibility you have as much as possible. By this, you can gain your players full trust and would keep their attention to you as much as possible.

 

Some sports job like a chess coach will make you transfer as much knowledge as you have to your player. Unlike other sports, chess develops the mental and thinking capability of the person. You will surely know which of the moves to teach, and the moves you need not to teach.

 

Advantages of mental sports

 

With that, only the best moves will be passed on to your players, and some that are worthless are left out. Sports job like coaching chess can be tricky at times. Minding your players all the time, keeping them informed for the best moves, may consume up most of your private time. But unlike other physical sports job, you will not be tired out physically, but will develop more of your thinking capability. Your memory, your concentration, logical thinking, analytical development and even your life skill can be affected by this mental activity.

Mastering the Art of Sports Photography With your Digital Camera

Amy asked:

For sports enthusiasts, there’s nothing more exciting than sports people playing their favourite game. The sight of the field, rink or golf course initiates the thrill and anticipation. This, combined with digital photography, can provide some amazing photographic opportunities. However it’s not a matter of point the camera at the person diving for the ball or puck and snapping away. It’s a lot more complicated than that.

In digital photography sports can be quite challenging. The sports people do not present an easy task of being photographed because of the amount of high movement. However, you can indeed achieve great sports digital photography. Most excellent sports digital photography requires good planning and execution.

Here are some exclusive tips for gaining fantastic sports shots in your digital photography.

First things first; know your digital camera. I recommend taking note and practicing first all the settings that sports photography needed. You may find yourself going for the faster shutter speed, increased ISO and burst mode. Let’s take a look at all these things on your digital camera and see how they can be applied to give you sensational sports photos.

High shutter speeds:

As with all moving objects, in order to capture the “frozen in time” look in digital photography a fast shutter speed is required. The faster the movement the fast the shutter speed will need to be. In digital photography the general consensus is that the shutter speed needs to be faster than that of the subject. For example if you have a sliding puck across ice and there is a someone about to take a dive for it then its necessary to quickly mentally assess how fast that person might be traveling at. If they are traveling at approximately 50 kilometers (approx 32 miles) per hour then you may find a very fast shutter speed is needed for this digital photo.

A very fast shutter speed in digital photography may be anything from 500th of a second or higher. For high speed movement you may want to consider an even faster shutter speed of 1000th of a second or something in that range.

Keep in mind that in digital photography a fast shutter speed works to reduce some of the light which is why a higher ISO is often necessary. (I’ll talk about that in a minute.) Usually a if a ball, such as a baseball going at around 145 kilometers an hour (90.09 miles per hour) a shutter speed of around 1/4000 will get you that “suspended ball in mid air” type of photo. For physical movement, such as someone leaping to catch a football, a shutter speed of 1/500 or over is a good place to start.

Now this is all very well if your scene if well lit. But what if you are taking your digital photography shots indoors at night and the light is not quite enough to provide enough light? In most instances, an indoor stadium at night time will be well lit, but that doesn’t always ensure good digital photos. In sports photography we need to understand that we can only control the artistic value and input of our digital photo and the control of the camera. We can’t control the lighting on the scene being such a public event. In digital photography sports photos we must realize that it’s going to be a challenge to begin with. So here are something’s you can in your digital sports photography to increase the amount of light.

If you have a light tool on your digital camera such as a histogram you can get a good idea of what the light levels are like on your sensor. With this handy tool you can adjust the ISO at the time of your pictures taking.

Increase your ISO: A high ISO in digital photography simply means the sensitivity to light that your digital camera has. In a nutshell the more ISO you have increased the image to, the less light the sensor needs. In sports photography an ISO of 400 or higher can work really well. The downside to this is that it does increase noise. To combat this you can use noise reduction software in the post editing process such as Noise Ninja or increase the LAB mode in the post editing process. Don’t be afraid to try a few shots at 400, 800 and even as high as 1600.

Burst mode:

In most sports digital photography this will be one of the settings you will turn to. Burst mode is also known as ‘continuous shooting’. This ‘continuous’ shooting mode allows you to get a sequence of shoots in succession. You can increase your chances of getting that ideal “split second perfect shot” that you might not be able to get by pre-emption or in normal shooting. This also works so beautifully if your digital camera has a painfully long lag time. I’ve used this so many times to get around the high lag my Sony Cyber shot has got. Some cameras have 3 frames per second and some go up to 12 frames per second. You simply select this mode and hold your finger on the shutter button and it will fire off as many shots in 1 second as it can.

Okay so I’ve been talking about your digital camera and the setting’s used for ideal sports digital photography, so what about any external equipment? If you have been thinking about this you’re spot on. You can take as much time with your settings but there’s not much point if you can’t get close to the action. There’s no point having a picture with perfect lighting and perfect action if the players are like dots on a sheet of paper. You need a good telephoto lens if you can’t get close up. A telephoto lens brings you closer because of its long distance capability. It will get you closer to the action but will need a faster shutter speed.

Many fantastic sports digital photos are taken with an emphasis on a very fast shutter speed, an f stop of around the 2.8 mark to blur the background and focus in on the subject. You may find that if your sportsperson is visually separated from the background and you take the digital photograph with a telephoto lens you’ll have a more shallow depth of field which can give you a more powerful feeling in your digital photo. You can get away with a good optical zoom lens, but you’ll get far better digital sports shots with a proper telephoto.

So what about the artistic side of sports photography with your digital camera? Plenty!

Pre-emption and Emotion is the key to good art.

When taking sports photography you probably won’t find a more public display of human emotion. The emotions of a sports person range from intense anticipation to extreme disappointment or extreme exhilaration. Pre-empting when these emotions take place is they key to getting artistic and impressive sports photos. This comes with practicing your digital photography.

SO much pressure is placed on our athletes, expecting them to perform so we can enjoy the show and the investors can enjoy their returns. This is another reason why I say to get a telephoto lens so you can capture the emotions on their faces and their body language. It makes for superb photography. For ideas on ice hockey, have a look at some ice hockey images that are great study tools.

Don’t just look at these digital photos, you must study them. Take on the attitude that studying sports photography will improve your digital sports photos ten fold. You will have a style to emulate and copy to start with then eventually, when you become confident, you’ll start to adopt your own style.

What are the Best Sport Gifts you Can Think Of?

Ron Edwards asked:

Sports gifts are basically gifts which are meant to show the recipient you remember his or her fondness for a particular sport. Thus, your sports gifts could be a football signed by an NFL player, or a basketball that used to personally belong to an NBA player. The more unique, original and creative the sports gift, the higher the probability it will be treasured by the recipient for a long time (maybe forever if you are considered a special friend by the recipient.)

Some sports gifts still have a functional value, like a football, a baseball, or a basketball which are all in good shape and may still be used during games. But it is not recommended you actually use these sports gifts in real sports matches because the value of the sports gift hinges on its current state. That is why some sports gifts may even become traded with other sports gifts collectors for either cash or another more desirable sports gift. The harder the sports gift is to come by, the higher its value. And in the final analysis, value is dependent on how each person perceives the sports gift. What may seem valuable to one person could be considered junk by another – like, if someone gives a baseball bat to a person who is not a baseball fan, that person will just store the sports gift somewhere until he can find someone who values it more than he does. Otherwise, it is just something that will occupy space in his closet.

What is the best type of sports gift? The best sports gifts are those which will be treasured by the recipient, that are in great condition, and which are good conversation starters. Some less expensive sports gifts you might want to check out are sports apparel – like the sweaters of Ivy League universities; or baseball caps for US baseball teams. Though many counterfeiters make a thriving business churning out cheap imitations of such sports gifts, you will probably be remembered by your recipient with more fondness if you can manage to procure the real thing. Nothing says friendship better than an original product, someone should have said a long time ago, because imitations should be reserved for less-valued relationships (or for desperate times when income is lean.)

Sports gifts might be divided into gifts that belong to the amateur type of sports and those that belong to the pro level sports matches. Amateur sports are university and college level sports while examples of pro matches are basketball games in the National Basketball Association (NBA) and the National Football League (or NFL.) If you select sports gifts that are symbols of well known players (like a very highly valued college basketball player, or a pro basketball player like Michael Jordan), the value of such sports gifts would be much higher compared to gifts that symbolize or represent lesser-known players or even just the reserve players. It is like saying a statue of the national hero of your country has a greater value than a photo of a simple security guard of your office building. One’s accomplishments dictate one’s stature.

The Influence of Beijing 2008 Olympic Games to Chinese Sport Shoes Market

David Zheng asked:

With the approaching of Beijing 2008 Olympic Games, more and more Chinese customers attend in various of sports, athletic sports gradually become one of the parts which can’t lack of in common people’s life, sport shoes market will be more and more larger. Besides townsman’s professional demand to sport shoes is advancing, even routine sports items just like canter, customers who in top cities begin already showing their professional requirement. country denizen’s consumption to middle and low traveling sport shoes will gradually form new requirements.

1.Current Condition of Chinese sport shoes market

China is one of the biggest sport shoes production bases in the world, most international famous sport shoes brand had been settled down in China. Perfect shoes production chain, favorable production organization ability, lower labour force cost and skillful mechanic, all of above conditions have great temptation to every merchant. At the present time, the more alluring condition is huge Chinese market which will front for 2008 Olympic Games. Mature Adidas, athletic Nike, fashion LiNing, these are famous sport shoes brand visualize in China. In Chinese customers’ eyes Adidas’s visualize is a mature man, Nike is a young athlete, Nike have more market quotient than Adidas in China inland, and most customers think that LiNing brand’s visualize prolocutor is still LiNing. Comparing to visualize extending of these brands, Nike prefer athletes, he adopt pyramid visualize extending stratagem, it means from tower tip top athlete to nation team, and to NBA league matches province team, till make up common callan basketball activities, involve four grade basic in the whole sport things market. The quantity of top athletes is least, but they have strong radiant strength. Nike company’s brand visualize extending is more successful and without doubt, so Nike shoes is most popular in China, for example, Nike’s classical style jordan shoes,nike shoes,nike dunks, air force ones, air max is especially popular for callan.

2.The influence of Beijing 2008 Olympic Games to enterprise market mode

With the approaching of Beijing 2008 Olympic Games, more and more Chinese customers attend in various of sports, and the professional demand to athletics equip is advancing. Even routine sports items just like canter, customers who in top cities begin already showing their professional requirement. It can be seem from the future developing current, sport shoes market will be more fractionized, and fractionize not only involve new empolder market which brand concentrate comparatively rather low, but also involve original professional market, for example training sport shoes, with more fractionizing in service crowd, the blank of top professional product will be filled up. Chinese homemade sport shoes should stand in the base of serving for the masses customers and then develop professional products in various sports items, it will bring durative income accompany with boosting up customers’ professional incline. At the same time, with market competing more impetuosity, whether Chinese homemade sport shoes enterprises can hold the process of market fractionize, possess of more professional products following, and produce classical style sport shoes just like Nike’s jordan shoes,nike shoes,nike dunks, air force ones, air max, it’s the key for them to finally compete with international brand as Nike,Adidas. Internationalization course take more challenge to Chinese domestic enterprises, Internationalization is not as simple as export some merchandise, or set up several monopolization shops in overseas, but need enterprise store up from Internationalization team to a good many aspects.

3.The influence of Beijing 2008 Olympic Games to science and technology content of sport shoes product

Some of domestic sport shoes enterprise has come out from product configuration is not reasonable, and make a great change in “regard produce, ignore research”, really lead “innovate science and technology” to products. For example, “Hongxingerke” first detrusion “GDS decrease exhibit system”, “four function system” etc. “GDS decrease exhibit system” as “Hongxingerke” personal research function system, it’s capability absolutely compare beauty to international brand like Nike,Adidas. In addition, a company have to mention, that is anta who again use his practical activity to validate “innovate science and technology must be the vane to lead industry development”. anta cooperated with China leather and shoemaking industry academe set up “China shoemaking industry academe gym shoes technology research center”, aim at recuring to academe’s authoritative mighty technology flat roof, improve gym shoes measure level, and do some contribution to China shoemaking industry development, then can make out more and more scientific research production. Nowadays the current of product with the same quality is more and more serious, who can keep ahead of technology and make out larruping and suitable product for customers, who will be favorite. Besides, sport shoes manufactures need improve professional capability, at the same time enclose with athletic sports requirement, via reduce cost to supply bargain gym shoes product for person.

Capturing the Essence of Sport: Dubai Sports City

John Hill asked:

Already a popular destination for all types of sporting events from closed season training to international tournaments, Dubai Sports City has firmly established Dubai as the number one sporting destination in the world. Given its proclivity for being the biggest and the best, the ambitious Dubai Sports City property development comes as no surprise; it is but a natural progression for this Emirate.

The center piece of Dubailand, the world’s largest theme park and tourism destination, you can expect nothing but the best in terms of sporting facilities as well as the residential and commercial freehold Dubai property available at this purpose built city.

Check It Out!

With its comprehensive range of avant-garde sporting facilities, Dubai Sports City is what dreams are made of, whether you are a sportsperson actively participating in sporting tournaments or a spectator soaking up the thrills of the sport.

Sprawled across 50 million square feet of land within Dubailand, Dubai Sports City is home to state-of-the-art venues, each of them designed and built in accordance with the stipulations laid down by the global governing bodies for the relevant sports.

Take a look at what Dubai Sports City has to offer athletes and spectators from all over the world:

– A 60,000 seat multi-purpose outdoor sports stadium for football, rugby and all types of track and field events.

– A 10,000 seat indoor arena for basketball, volleyball, indoor hockey, ice hockey, netball and handball. It also doubles up as an entertainment center for shows and concerts.

– A dedicated cricket stadium with a capacity of 25,000

– A field hockey venue for 5,000 spectators

– An Olympic size swimming pool

– Multi-functional, state of the art 3,000 square meter gymnasium

– A sports rehabilitation clinic

– World-class sporting academies that offer training programs are customized to suit participants of all ages and abilities

There’s More…

In addition to all of the above, Dubai Sports City will also host:

– The world’s first, purpose-built Manchester United Soccer Schools facility

– The International Cricket Council’s own Global Cricket Academy

– A Butch Harmon School of Golf; the only one outside of the United States

– David Lloyd Tennis Academy

– The Dunes, a plush 18-hole championship golf course, designed by none other than Ernie Els, international ambassador of golf. Nothing but the best for Dubai Sports City.

And More…

In addition to the splendid sporting facilities, the Dubai Sports City property development also boasts superlative residential and commercial developments including the world-class medical facilities and international schools along with ample leisure facilities, hotels and shopping opportunities. A sports-themed retail mall is the primary shopping destination complemented by numerous retail shops, boutiques and plazas.

The commitment to a healthy, relaxed lifestyle is evident everywhere; from the multitude of open parks and lush greenery to the waterway of canals that runs through its center and the well-being and lifestyle country club, the Next Generation Club.

At the Heart of Dubai Sports City – Sport

Capturing the very essence of sport, Dubai Sports City is truly a place where legends are made and sport is life.

Antioxidants, Free Radicals, and Sports Nutrition

Smith & Chen asked:

As you know, I am a physician. It’s part of my profession to keep abreast of what’s happening in medical /health research. Being retired helps, because doctors simply do not generally have the “extra time” to devote to the scientific literature.

But I do. And I love it. I am one of those individuals who really enjoys …brace yourself…chemistry. When I’m done here, you should be excited too, especially if you are interested in sports nutrition and antioxidants, though not necessarily in that order.

Sports nutrition is a vast industry with emphasis on optimizing PERFORMANCE. Off hand, I can think of quite a few categories involving sports nutrition:

* sports nutrition and supplements for athletes,

* sports nutrition and athletic performance,

* sports nutrition and body building,

* sports nutrition and endurance training,

* sports nutrition and special diets in a variety of sports,

* sports nutrition and strength training,

* sports nutrition for running, jogging, walking, skiing, swimming

* There’s even Rocky Mountain sports nutrition

* …the list is endless.

So far, no surprises, huh? Well, here’s one for you. Did you know that when you exercise intensively you INCREASE the free radical burden in your body? If you’re a serious sports enthusiast, you should know that.

But…the real news is what science is now finding out about that free radical burden of yours. You should pay close attention here.

Suddenly, chemistry gets real personal.

Everyone of us has, what may be called, our antioxidant protective capacity. That means our bodies normally utilize antioxidants to protect us against the harmful impact of free radicals.

First of all, what are antioxidants? They are molecular substances which offset free radical damage to the body. Antioxidants, “quench” free radicals (for lack of a better metaphor) neutralizing their damaging effects on the cells of the body.

* Antioxidants are found in foods such as cranberries, green tea and even chocolate.

* Antioxidants are found in vitamins such vitamin C and E.

* Antioxidants are found in carotenoids such as beta-carotene.

* Antioxidants are found in many substances supplied by the body such as glutathione.

* Antioxidants are found in many herbs and enzymes.

The impact of antioxidants is boosted by glyconutrients to offset free radicals in your body…and, as a result of your athletic exertions.

Antioxidant capacity must be provided in your sports nutrition regimen or you could be “robbing Peter to pay Paul” with your workouts. As you will see, without a glyconutrional presence in your sports nutrition, the healthful gains made by your physical workouts will be offset by your own free radical burden.

Free radicals, sports and sports nutrition

Free radicals are those chemical species which contain one or more unpaired electrons, capable of independent existence. They form in the body due to a variety of reasons as offshoots of cellular activity or as products introduced to the body from the outside.

As an analogy, think of running a car engine as the cellular production and the car emissions a the free radical production. The engine produces products which cannot stay inside the car without further damage. They simply must be neutralized and expelled.

Free radicals form and cause damage by reacting with many substances in your body. It is estimated that upwards of 200,000 free radical attacks occur in our bodies daily.

When free radical damage is done, the body can remove the compounds formed by its cellular repair system. However, if the body cannot handle the free radicals (with antioxidants for example), nor remove the compounds, then disease can be the result.

Contrary to popular opinion, free radicals do not circulate throughout the body. The half-life of most free radicals varies in a range of a few nanoseconds to about 7 seconds duration. That means they will react within the “neighborhood” (a few Angstroms or microns near where the increase in free radicals occurred) …organs, connective tissue, circulatory or nerve tissue, bone or lymphatic material are all candidates for free radical attack.

Wherever they form, they will damage the surrounding areas, unless prevented by the body…So the body does NOT have the luxury of just filtering away any circulatory fluids to find the free radicals. The body’s defense systems must be…well…fairly omnipresent to neutralize the effects of free radicals. The antioxidant protective system must be healthy.

Since they are highly reactive substances, they react with all sorts of cell elements readily. But, when they do react with your body cells, they can damage the cells and even kill them. Often, the damage from free radicals can CHANGE the cellular structure enough to cause DISEASE such as cancer, diabetes, arthritis, heart disease and a host of others.

The type of disease that occurs is dependent upon which of the free radical defenses in the body weren’t functioning properly and where the free radical attacks occur.

The body has pretty sophisticated antioxidant defense systems. But, the body CAN get overwhelmed in its antioxidant protections against such free radicals…

Indeed, unless antioxidant enhanced sports nutrition (with glyconutrients) are used to offset the increased free radical burden, the BODY will suffer as a result of intensive sports training, stress, and competition.

Glyconutrients VITAL to sports nutrition …

Studies comparing marathon runners who did and did not take glyconutritional sports nutrition supplements were undertaken. The results were reported by the Proceedings of the Fisher Institute For Medical Research ( August 2003, vol.3, no.1). The results “demonstrated strikingly different patterns.” Antioxidant protection appeared to be powerfully enhanced against free radicals with glyconutritional supplementation. Thus, the body was protected for several days after the marathon run.

However, when glyconutritional sports nutrition was NOT used, the damaging effects of the free radical burden appeared to remain in the body for about five days. Thus, the subject “consistently excreted higher concentrations of free radical byproducts…” as compared to that of the glyconutritional subject. It should be emphasized that the subject studied WAS TAKING other antioxidants, though not glyconutrition. Despite that fact, the above cited results were obtained.

That’s another way of saying that when glyconutritional supplements were not used, the free radical burden upon the body was not lifted. Antioxidant protection does appear to be (significantly) strengthened with glyconutritional sports nutrition. Such antioxidant protection appears to be of benefit for athletes overall, including training, stress, competition and dietary issues.

The glyconutrional revolution in sports nutrition and therapy is just beginning. More studies are being done. More results are coming in concerning free radicals and the capacity of the glyconutrients to boost antioxidant affect against free radicals.

Sourcing your Sports Event Tickets

Al Terry asked:

Ours is a nation of sports. With so many sporting teams, and not only of the four major sports – Baseball, Basketball, Football, and Ice Hockey, there are bound to be sporting events all year round. We have the pre-season games, the games during the sporting season, and the post-season games. We have those major championship games, various college sports, and even sporting events that are shown live on TV. Despite so many sporting events that are held day in and day out, in a multitude of sporting arenas all over the United States, sports event tickets are always in great demand, and very difficult to procure.

The best and the most simple way to lay your hands on sports event tickets is by visiting the venues of the events, but is it practical? Sporting events are held in so many venues in so many different cities. Even if you wish to enjoy sporting events in one city, say New York City, there is a diversity of sports being held in a variety of stadiums all over the city. Visiting each and every venue of the games you wish to see will be improbable, if not impossible.

If you wish to watch a particular sporting event in New York, and you happen to be a resident, or on a short visit to the city, buying your ticket directly from the venue makes sense. It will be cheaper, provided the tickets are readily available. This is quite iffy as most tickets are sold out as soon as the sporting schedules are announced! Even if you chance it out and are able to reach the ticket window after waiting in long lines for hours on end, what are the chances that you will land tickets of premium seats of your choice?

Buying Sports Event Tickets – The Risky Way

You may be ill advised to approach those many online re-sale forums for your sports event tickets. Many do and some are able to get their hands on good tickets. However, buying your sports event tickets from such sources is very risky, for the simple reason that you are buying from anonymous sources, and the tickets may very well be fake!

The same risk is offered when you approach those auction sites, such as eBay, where the seller across the ether is a non-entity. You only come to know that you have been palmed off with sports event tickets that are not genuine, after you have become lighter in the pocket, by quite a handsome amount!

Similarly, you are well advised to avoid those scalpers you find teeming around the sporting venues.

Buying Sports Event Tickets – The Simpler Way

If buying sport event tickets from the venues is not your cup of tea, try something simpler . . . and you do not have to leave the comforts of your home!

Pick up your phone and call any of the legitimate sports even ticket brokers of New York. Brokers will ensure you premium seats and have your sports event tickets delivered to your door!